Amid the turmoil surrounding the British royal family, Meghan Markle, the Duchess of Sussex is making headlines again, this time for launching her new online brand, reports WomanEL.
After four years on hiatus, Meghan returned to Instagram, this time under the pseudonym «American Riviera Orchard».
The initial nine posts on the account simply contained a puzzle of the brand's logo, which was stylized in gold font and confirmed that the business would be founded in Montecito, where the Duchess of Sussex has created a new life for herself with her husband and children.
Although the page currently only displays the project's logo, it has already attracted significant attention, with more than 200,000 followers at the time of publication.
The brand will focus on home, garden, food and lifestyle products, with trademarks registered for a variety of products and services, including tableware and food products such as jelly and preserves.
Launch «American Riviera Orchard» marks Markle's return to her lifestyle roots. Before her marriage to Prince Harry, she actively interacted with her audience through The Tig, sharing recipes, travel guides and the like.