• 11/02/2025 13:22

Artificial intelligence in design: how the creative process changes

Previously, designers were experimented with shapes, colors and textures for hours, trying to find the perfect solution. Now artificial intelligence allows you to instantly generate visualization, which simplifies work and shortens time to create a concept. According to NewDay with reference to The Conversation, a study conducted at the Oklahoma University showed that students who use AI work more efficiently and with lower stress levels. They are more likely to come up with creative solutions without wasting hours on manual drawing of parts. Generative algorithms offer unexpected variations of design, expanding the boundaries of imagination and allowing students to dive deeper into the creative process.

To test the influence of artificial intelligence on creativity, researchers divided students into two groups. One worked with AI, creating sketches of city furniture, and the other performed tasks by traditional methods. The results were striking: those who used AI were easier to deal with the task, and their works were more detailed and innovative. In the second stage of the study, both groups worked without artificial intelligence, and those who had previous experience with AI showed a higher level of creativity. This proves that working with artificial intelligence helps to develop design thinking and create unique concepts even without technological support.

However, it is important to understand that the complete laying on AI can have the opposite effect. If students stop analyzing their decisions and relying only on algorithms, their ability to generate ideas can weaken on their own. That is why researchers emphasize the need to integrate AI as auxiliary, not the main tool. The use of technologies should expand the opportunities, not limit the development of creativity. Future research will be aimed at developing balanced techniques that will allow students to effectively combine traditional skills and capabilities of artificial intelligence. The question is not whether it should be used, but how to learn how to work with it properly. Artificial intelligence will not replace a person, but will become a powerful assistant in creating new, bold ideas. His mission is to help designers to reveal their potential and make creativity more accessible and more efficient.

Source

Leave a Reply

Your email address will not be published. Required fields are marked *