56-year-old Pamela Anderson announced the launch of her first beauty brand, and everyone doubted whether she would take this step.
Everyone who watched the former star of «Baywatch» , probably noticed how often she went without makeup over the past year, and how devoted she is to nature, writes WomanEL.
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All these elements led to the beauty brand Sonsie, which the actress truly believes in — a brand that is clean, vegan and formulated without any of the contaminants common in skincare.
The former TV star has returned to the small screen, this time describing her 'back to nature' lifestyle. 187;, and not running along the beach in the most famous swimsuit in the world. She's also something of a fashion muse, starring in campaigns and shoots for homegrown designers in Canada. Sonsie — it's a beauty brand she started with a family friend, and it looks like something that's going to take off very soon.
Telling her fans about the new beauty brand in her newsletter, Anderson said:
I'm excited to share with you a labor of love… I've become the owner of Sonsie, beautiful and promising skin care company.
The brand currently contains only three products: a multi-hydrating mask, a super serum and a base oil, costing from 27.95 to 79.95 euros. More Sonsie products — her «secret weapon» — will be released in spring 2024.
SONSIE BEAUTY. Source: Getty
Pamela tested the range for a year, and this is probably no coincidence, because this was the year she chose to show her «inner beauty». Her reality. And her real skin. Yes, this may be a smart marketing move, but, frankly, it feels different.
Note that even in the new Pandora ad, the star appeared without makeup.