The champion of The International 2011, one of the most famous e-sportsmen in the world and the current legend of Dota 2 – Danilo “Dendi” Ishutin – became the official ambassador of the Ukrainian bookmaker company Betking. 
The collaboration with Dendi opens a new section in the eSports direction of the bookmaker Betking and encourages the company to attract the best players in its field.
“We are always focusing on those who have changed the industry and developed eSports into what we have today. Dendi is one of these features. His name is the skin of the Dota 2 shoe, his style is inhaled thousands of fans all over the world. This partnership is not just support for the legend, but an opportunity to rapidly develop e-sports, create unique activities and gain new fans,” said Betking.
At the beginning of his career, Dendi became a symbol of Dota 2, explaining that eSports is more than a lower game. His unconventional solutions, aggressive style and ability to adapt to the most difficult situations have created his icon of discipline. Victory at The International 2011 at the Na'Vi warehouse secured his status as one of the world's greatest champions.
“For me, eSports is not just a game, but a way of life. I have always set out to develop this area, make it useful and accessible to fans. Partnership with bookmaker Betking is a chance to inject new ideas, create more Opportunities for eSports composure and share your joy, which we can create in a really cool way!” commented Dendi.
The contract between BC Betking and Dendi provides insurance for the river and transfers major projects directly to the development of eSports.
In front of the rich fruit – Dendi is already in the team, but it’s just a cob!
btu.org.ua