The Ukrainian animated film “Mavka. Forest Song” and the VODA UA company announced the release of a joint collection of drinking water, which includes bottles with the characters of one of the most successful Ukrainian cartoons. Such a collaboration is an example of the synergy of brands, industries, and Ukrainian business, writes WomanEL.
Collaboration Mavka and VODA UA: drinking water with the power of forest magic. Source: Instagram
In the new toy-bottle series, you can see Mavka, the frog Kvusya, and the Little Bear. The collection, which will gradually be replenished with new designs and volumes, reflects ideas about care, nature, and ecology. All this is the basis for both the cartoon and the VODA UA brand.
Why Mavka? It's simple! This is a beloved Ukrainian character who has won the hearts of children and adults in many countries. It was very important for us to combine two cool Ukrainian products. Mavka is about caring: for the forest, animals and nature in general. Our brand also shares all these values. Therefore, it is truly a perfect “match,” noted VODA UA CEO Kateryna Sadova.
The collection is already available in Silpo store chains throughout Ukraine. The collaboration promises to be a real hit among fans of the cartoon and fans of Ukrainian brands.
Previously, we told you why Oreo cookies teamed up with Coca-Cola.